It's a Blonde Thing- Keratin Lightening System
- Powerful lift without compromise
- Strengthens during lightening
- Enhances softness and shine
- Protects strands
Pro Tip
Apply to fine subsections and fully saturate for even lightening; avoid heat as it's not recommended for this formula.
Application Guidelines • Mix lightener formula completely and apply to clean, dry hair. • For best lightening results, apply lightener formula to fine subsections and fully saturate. • Heat is not recommended. • For full lightening, allow to process for 30-45 minutes. • Mix with Keratin Complex Developers to maximize lightening results.
Key Ingredients
- Keratin Amino Acids (strengthening)
- Collagen (restoration)
- Silk Amino Acids (softness)
- Panthenol (moisture)
- Aloe Barbadensis (soothing)
Free shipping on orders $150+
Orders ship within 1–2 business days. Standard delivery takes 2–5 business days.
30-day returns
Unopened products in original packaging may be returned within 30 days. Customer is responsible for return shipping.
100% authentic
Every product is sourced directly from authorized distributors. Professional-grade, guaranteed genuine.
| Studio 1 Beauty | Ulta | Amazon | |
|---|---|---|---|
| Retail Price | $61.80 | $61.80 | $61.80 |
| First Order | 10% off | — | — |
| 10% Back as GLOW Bucks | 10% back ($6.18) | 3% ($1.85) | — |
| Your Value | $55.62 | $59.95 | $61.80 |
| Free Shipping | Over $150 | Over $35 | Free (Prime) |
| Returns | 30 days | 60 days | 30 days |
| Personalized for You | ✓ | — | — |
First order: 10% off + 10% back with GLOW Bucks (free to join). Every order after: 10% back as GLOW Bucks — real dollars you can redeem at checkout, never expire.






